Impressions on the 12nd Web Design meeting
For many reasons, I decided to write this - just this - post in English. Couldn’t it be better? Not so far. Since it’s been a while that I don’t go to my class, and in order to challenge my so-culturally-polite crowd of readers, here I am to write my impressions in a very common language that, by the way, we all should understand.
The 12nd Web Design meeting was my first experience ever with web-related events. It was so cool, and sort of rewarding, to see so many web workers togheter. I’ve been dealing so naturally with this friendship between far, far away professionals, that I didn’t realize that it could be even better and stronger on our offline lifes.
Also, I’ve been reading many books and articles on usability, interface project and W3C-compliant development that the successful cases showed by the speakers only proved to me that all the bucks I’ve been spending with books are totally worthy. The best part was to meet, face-to-face, the big professionals we have today on Brazil.
Dude, I’ve never thought that brazillian companies could invest so much in usability, neither we have so well-talented usability and IA professionals. Now I have for sure some questions that were still unanswered. I could finally realize that we can’t just follow always the same tough rules and guidelines. Design is there to be flexible, to help people to get things done.
I’m not telling that design is everything on a successful project. But it’s really important and shouldn’t be thrown away only because it doesn’t follow this or that usability guideline. Balance is the secret, I concluded. Usability tests are too. A good website must have a good IA, a well-formed code, an excelent content, a considerable ease to use and, finally, a good design. Those are all the keys you need for your company’s website. This is what I learned.
Congratulations, Arteccom. Congratulations, speakers. Congratulations, sponsors. You’ve made a memorable event on my life and on my career. Thank’s so much. And special thanks to the readers that read this.


Excelent article. I envy you, though, because I wasn’t able to attend to the WD meeting here in my hometown, which was a pretty stupid move by myself.
Anyway, it’s pretty odd to look at your feeds and suddenly see a english article on a website you just know isn’t in english.
Props for the grammar though. You seem fluent.
Peace dude!